The good news is that you can come up with different kinds of solutions and you can take multiple routes to witness sooner results. Web hosting is inexpensive these days so you should not feel too pressured to earn right away although it would help if you started strong by practicing techniques like search engine optimization. Relying on search engine optimization alone should bring up your traffic to higher numbers in the long run as long as it is done right.
But search engine optimisation requires a learning curve and while it is not very difficult compared to offline marketing techniques, not everyone has the time to practice it especially if they are too busy with other Internet marketing methods that work for them. There are a good number of sites that utilize good Internet marketing techniques to get the exposure they need, but sites that are not yet optimized are missing a lot of potential especially if their hosts provide more than enough bandwidth to handle loads of traffic.
In order to tap into the search engine optimization benefits without sacrificing any moment of your time, you can seek the assistance of SEO specialists or any small companies that offer search engine optimization as a service. Other than the obvious upfront fees, you should have no problems with their requirements as long as your site is well presented and contains content that your visitors can digest before they can dive deeper. If your site lacks content and you cannot supply quality content, you can still find a professional writer to help you or possibly let the SEO professional do the content writing.
SEO professionals can do your optimisations separately so you won't be interrupted in your existing Internet marketing practices. Simply give the necessary web pages that need optimization and the specialists along with their team will make the appropriate edits so search engines are more likely to crawl on these pages.
Your mileage will vary depending on the people that you will hire so make sure you get people that have a lot of experience in the field. Knowledge alone isn't enough because there are lots of competitors in every niche that strive to be on the top search results and use SEO aggressively to get it done. SEO professionals that have extensive portfolios know how to go around the competition without resorting to illegal practices. Combine that with your favorite Internet marketing techniques and you will find SEO to be a critical factor to your website's success.